How to Make Money From Your Blog

How to Make Money From Your Blog

About this guide

In this guide, you will learn how to prepare your blog for monetization strategies for blogs with small, medium and large audiences.

If one of the important factors for starting a blog was to make money online, then this is the guide you have been waiting for. Those who work full-time jobs, earning money from your blog is a great way to generate side income. For those who plan to dedicate themselves to the monetization strategies, it’s possible to use it as a regular source of income.

Monetization misconceptions

First, let’s clear up some misconceptions you will have detected regarding blog monetization.
Passive income is the way to go so you can earn money while you sleep

This isn’t entirely false, but it’s not as simple as it sounds either. Bloggers Who are standard for their passive income generation didn't begin their blog someday and earn piles of cash in their sleep future. Just like any other income source, passive income requires a good bit of hard work, in the beginning, to set up. But if you do it right (and we’ll teach you how), you can start earning money, even while away from the computer.

Income reports will show you the trail to earning prime revenue

Income reports are monthly blog posts written by bloggers who make money online, showing exactly how much they earned throughout the month and how they did it. You can see some great examples of income reports from Pat Flynn and Matthew Woodward to get an idea of how bloggers are generating revenue.

What you want to be on the lookout for are misleading income reports - those that show how much a blogger makes, but not how much they spend. Many bloggers invest a lot of money into their blog on a monthly basis in order to earn revenue, but some conveniently leave that fact out in their income reports, making it look like they are earning tons of free money.

Whenever you craft your own monetization plan, you will need to keep some expenses in mind. These include your web hosting, email marketing software, search and social media tools, mastermind memberships, online advertising, and similar costs.
Wait to monetize until after you grow an audience

Preparing to monetize

Before you start monetizing, there’s one basic thing you need to do to ensure your current and future monetization success: start building an email list.

Monetization strategies for new blogs

If you have got a comparatively new blog or one that doesn’t receive a lot of traffic, then the following are monetization strategies you can put into place to start the revenue generation process.

How to Make Money From Your Blog

Affiliate marketing

Affiliate marketing allows you to generate income by promoting other people’s products for a small commission. This is probably the easiest monetization method to get into at the start because you can apply to most programs with little to no audience. All you need is your blog.

Here are two examples

If you have a blog all about reviewing WordPress themes, then you should apply to affiliate programs for any WordPress theme you want to write about and promote. Visitors to your blog would likely be interested in WordPress themes, and therefore would be likely to buy a WordPress theme after clicking on a link to it from your site. Popular affiliate programs for WordPress themes include StudioPress, DIYthemes, and ElegantThemes.

If you have a blog about gardening, then you should apply to affiliate programs for gardening books and products. Amazon Associates is a great affiliate program to join for any niche as they sell books and products related to just about everything.

You can also go to affiliate networks (sites that connect publishers like you and merchants who want publishers to promote their products) and look at the products they have available to promote. 

Networks like Shareasale, E-junkie, and Clickbank allow you to preview programs before you join, whereas networks like CJ require you to sign up before you see their programs.

How to Make Money From Your Blog

Google AdSense

Once you have got created some content for your blog, you'll be able to apply for Google AdSense. Google AdSense allows publishers to generate income from advertisers who want to place ads no Google Network. Once you sign up and get approved, you'll be able to customize ad slots for links, banners, images, and video and place the Google AdSense code for each of these ad slots into your website. After an hour , Google can begin to match the most effective ads to your website.

The key to Google AdSense is to follow the guidelines and know where to place your ads for the best results. You can experiment with ad placement in your blog’s sidebar, below the title of individual blog posts, in your blog’s header, and other areas. Google even offers some example website layouts that may assist you to get the foremost clicks for your ads.

One thing to keep in mind about Google AdSense - if you are making good money through affiliate marketing or selling your own products and services, the last thing you will want is to encourage someone to leave your website by clicking on an ad. Once you start creating smart income through different monetization methods, you'll need to think about removing Google AdSense. It’s better to get a $20 sale than a $0.05 click.

Monetization for blogs with small size audiences

Once you start building up a loyal readership and a good flow of traffic, you can start looking into additional monetization strategies such as the following.

Selling Ads

Depending on your niche, you'll be able to usually begin marketing ad space directly to advertisers once you get a particular traffic volume. You can manually manage ads on your blog, or use platforms like BuySellAds that may assist you to sell and manage ads quickly through their platform with a snipping of code that goes on your website where you want particular ad sizes and types to be displayed. It’s additionally a good platform to use in researching your traffic volume versus what proportion you'll be able to charge for ads.

For example

An automotive site with 20,000 monthly impressions charges $50 per month for their 728x90 leaderboard ad space.

A site about mythology with 35,000 monthly impressions charged $3 per 1,000 impressions per month for their 300x250 top sidebar ad space.

A site on investing with 50,000 monthly impressions charged $8.75 per 1,000 impressions per month for their 728x90 leaderboard ad space.

This is a validation strategy that has the potential to come up with regularly increasing amounts of revenue based on your ability to drive a lot of traffic to your blog. Be sure to create an advertising page on your blog and update your metrics (traffic, social audience, email list, subscribers, etc.) regularly so you can continue to increase your ad pricing monthly.

Sponsored reviews

In addition to selling ad space, you can also offer sponsored reviews. This is where someone pays you to write about their product or service on your blog. If you choose only the products your audience will most likely be interested in, you can earn money while creating great content — a win-win situation. If you select any product simply because somebody is paying you but, you could lose your hard-earned audience as they will not be interested in the content.

When you do sponsor reviews, you should always remember Google guidelines about using the rel=nofollow attribute for paid links, or links within a paid review. People can probably provide you with a lot of to possess a dofollow link. Use your own discretion as to whether the price advertisers offer for a sponsored review is worth risking the wrath of Google.

In order to write down a good sponsored review, insist that you want to use the product or service for a trial period to really get some insight into it. That way, you'll be able to write an honest, compelling review.

Selling your own products or services

If you have got a loyal following, then you don’t need a large audience to start selling products or services. All you need is to be able to answer the following questions.

Do people ask me for advice or help?

What do individuals question me for recommendation or help?

The first question will help you determine if there is a paying market for something you can provide for people as a salable product or service, and the second question will help you determine what that product or service is.

Here are a few quick examples

People regularly ask you how you customized your WordPress theme’s functionality or design, and want you to do the same for their blog. You can take this as a sign that you need to create an information product (such as a video tutorial series) on ways to customize WordPress themes or offer a service where you will customize WordPress themes.

People flood you with requests for prints of your photography. This is an opportunity to open an online store to sell your photography.

People regularly ask you to write content for their business. You can take this as a sign that you need to offer freelance writing/copywriting services.

People want to know how you market your blog and want to “pick your brain” about it on a quick phone call. This as a sign that you need to offer consulting services.

If you concentrate on what people are asking you for many usually, you’ll probably discover an excellent product or service you'll be able to provide. Because for every person that asks you about something, there are probably a dozen others who would also ask the same thing.

Syndicating content

You’ve possibly seen those blocks of links on sites like CNN, Time, and alternative media outlets that say “Around the Web” or “You may also Enjoy”. These are usually created by code from content syndication networks (Outbrain, Taboola, etc.), several of that need you to own an oversized base of traffic before you're thought-about to apply as a publisher to their networks.

By including blocks of connected content like this to your blog, you’ll be earning revenue anytime somebody clicks on an article that appears attention-grabbing to them. It’s a decent situation for both the publisher and also the reader - the publisher (you the blogger) gets cash for sharing connected, valuable links. The reader gets the chance to explore new content, and can possibly think about your blog as an excellent supply of content to examine out.

Selling your blog

It might sound a bit crazy, but if you have a blog that isn’t directly tied into your own name, products, or services, and mostly depends on ad revenue, you may want to think about marketing your blog later down the road.

Some blogs - like the 20 listed in this article — have earned over $1 million dollars in a sale thanks to how much traffic received, the quality of content they house, and the advertising dollars they rake in on a monthly basis.

The more traffic, quality content, and advertising dollars you earn with your blog, the more you can sell it for later down the road if you so choose.


We hope that you’ve enjoyed this guide on making money with your blog. There are many other monetization strategies you can try with your own blog - these are just the most popular ones that tend to generate a lot of income for a lot of bloggers!

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